Why She Buys: The New Strategy for Reaching the World's Most Powerful Consumers

How to Write Copy That Sells: The Step-By-Step System for More Sales, to More Customers, More Often

Invisible Influence: The Hidden Forces that Shape Behavior

Hacking Sales: The Playbook for Building a High-Velocity Sales Machine

Unzipped: A Portable Guide To The Anatomy Of The Female Customer

The Fortune Cookie Principle : The 20 Keys to a Great Brand Story and Why Your Business Needs One.

Why We Buy: The Science Of Shopping

Marketing: A Love Story: How to Matter to Your Customers