The Nonprofit Development Companion: A Workbook for Fundraising Success (The AFP/Wiley Fund Development Series)

A comprehensive workbook covering all aspects of successfulnonprofit development

One of the most significant factors in the success of anymarketing and fundraising program is the ability and willingness ofthe organization to take the time to develop an integrateddevelopment plan with realistic budgets, timelines, and areas ofresponsibility. The Nonprofit Development Companion examinesall aspects of successful development and includes useabletemplates and examples that can be adapted for application withinany nonprofit organization.

• Covers a specific element in each chapter, including mission,strategic planning, case for support, marketing/communications, useof volunteers, fundraising program, recordkeeping system, CEO,governing board, and development staffing
• Includes templates and samples to provide specific examples touse right away
• Offers a new approach to nonprofit fundraising andmarketing

Based on sound development principles, this book gives you thestep-by-step guidance you need to build and run a successfuldevelopment program.