Sustainable Product Innovation: Entrepreneurship for Human Well-being

This important book illuminates sustainability challenges facing our global society in the 21st century. It makes a well supported business case for sustainable product development and delineates why human well-being must become the overarching goal of new technology and product development. This unique text presents a holistic systems approach for achieving multi-stakeholder optimization in product lifecycle design in order to meet a firm's objectives, investors' return-on-investment expectations, and regulatory requirements, while protecting the environment and rapidly depleting natural resources needed to enhance and sustain human well-being. Supported by cases, questions and exercises, and instructor materials, it is designed to be used in business, engineering and management science degree, and certificate programs, and professional training, and by entrepreneurs and executives responsible for the creation, development, and commercialization of product and services