Marketing Scales Handbook: Multi-Item Measures for Consumer Insight Research, Volume 11

Marketing Scales Handbook: Multi-Item Measures for Consumer Insight Research, Volume 11

Product ID: B092QML8DR Condition: New

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Product Description

Marketing Scales Handbook: Multi-Item Measures for Consumer Insight Research, Volume 11

Technical Specifications

Country
USA
Brand
Majosta
Manufacturer
Independently published
Binding
Paperback
IsAdultProduct
Height
9.25
Length
7.5
Weight
2.0392759235
Width
1.23
NumberOfItems
1
Author
Bruner II, Dr. Gordon C.