Flower Confidential: The Good, the Bad, and the Beautiful in the Business of Flowers

Flower Confidential: The Good, the Bad, and the Beautiful in the Business of Flowers

Product ID: 1565124383 Condition: New

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Product Description

Flower Confidential: The Good, the Bad, and the Beautiful in the Business of Flowers

  • Florist, Flower Business

Award-winning author Amy Stewart takes readers on an around-the-world, behind-the-scenes look at the flower industry and how it has sought—for better or worse—to achieve perfection. She tracks down the hybridizers, geneticists, farmers, and florists working to invent, manufacture, and sell flowers that are bigger, brighter, and sturdier than anything nature can provide. There's a scientist intent on developing the first genetically modified blue rose; an eccentric horitcultural legend who created the most popular lily; a breeder of gerberas of every color imaginable; and an Ecuadorean farmer growing exquisite roses, the floral equivalent of a Tiffany diamond. And, at every turn she discovers the startling intersection of nature and technology, of sentiment and commerce.

Technical Specifications

Country
USA
Brand
Algonquin Books
Manufacturer
Algonquin Books
Binding
Hardcover
UnitCount
1
EANs
9781565124387