Bumble and Bumble Concen Straight Smoothing Treatment 1.7 oz

What is this product?Gentle yet potent, single use straightener - plus heat tools - smoothes hair for manageability, frizz reduction for up to 30 shampoos.More info:Formulated with Concen-straight Technology, which helps maintain hair's natural integrity. Heat gently unlocks the treatment's artistic potential: Flat irons render hair pin-straight, blow dryers create body and movement while air drying reveals natural, more manageable texture.