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Meta-Luxury: Brands and the Culture of Excellence
$ 127
Brand Media Strategy: Integrated Communications Planning in the Digital Era
$ 334
Persuasive Advertising: Evidence-based Principles
$ 627
Market Response Models: Econometric and Time Series Analysis (International Series in Quantitative Marketing, 12) (Volume 0)
$ 290
Database Marketing: Analyzing and Managing Customers (International Series in Quantitative Marketing, 18)
$ 201
Luxury Fashion Branding: Trends, Tactics, Techniques
$ 166
Hit Brands: How Music Builds Value for the World's Smartest Brands
$ 113
Globalizing Ideal Beauty: Women, Advertising, and the Power of Marketing
$ 64
The DNA of Customer Experience: How Emotions Drive Value
$ 222
Measuring Customer Experience: How to Develop and Execute the Most Profitable Customer Experience Strategies
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